We're revolutionizing how creators run their business
OUR APPROACH
Creator support is more than task management
For many creators, it's not just about finding any VA. It's about finding someone who understands the unique challenges of content creation, brand deals, and platform management. That's where Expand VA comes in.
Our services are developed through deep understanding of creator needs, industry expertise, and hands-on experience in the influencer space.
1,000
Hours given back to creators
200+
Brand partnerships coordinated
5,000
Content pieces published
Behind these numbers are creators finally focusing on what matters most.
OUR STORY
From chaos to clarity
It started with wigs hanging from light fixtures and PR packages flooding a San Francisco apartment. As @corporatenatalie's TikTok following grew to over 1.2 million, so did the behind-the-scenes chaos.
The struggle to find a VA who truly understood creator life sparked an idea: what if we could build the support system creators actually need?
Meet our founders
You might know her as @corporatenatalie, making millions laugh at corporate culture on TikTok and Instagram. But behind her 1.2M+ following was a chaotic reality of creator life. Now, she's transforming how creators run their business by building the support system she wished she had.
Katrina has 5 years of experience working in tech and 3 years of experience working as a virtual assistant for three influencers. She graduated from Santa Clara University with a degree in Economics and minor in Creative Writing. She is currently a Vice President at Silicon Valley Bank and a virtual assistant to an influencer / model.
WHY NOW?
The creator economy is evolving
Creators are no longer just content makers – they're business owners, brand partners, and community leaders. Yet most support systems haven't caught up.
Traditional VA services don't understand the unique demands of creator life, leaving talented creators struggling with administrative tasks instead of focusing on what they do best.
See if Expand VA is right for you. (It totally is.)
Let's find your perfect VA match and transform how you run your creator business.